TATA MOTORS trucks is distinguished by its promise of high productivity coupled with a low Total Cost of Ownership (TCO).
As nation builders, Tata Motors trucks have further contributed by consistently delivering unparalleled value across road infrastructure applications. At Tata Motors, our singular focus is on creating and delivering value to our customers. We offer a compelling, holistic proposition designed to make logistics and fleet management seamless and more efficient.
Tata Motors boasts the widest range of trucks in the industry. This has been continually enhanced with the introduction of innovative models, state-of-the-art technology and advanced features – all geared towards optimising efficiency and ensuring high uptime for customers. We go beyond the mandatory norms to make our vehicles safer, smarter and greener at every opportunity such that they are ready to service the immediate needs of the customer and also their evolving needs of tomorrow. Tata Motors’ trucks promise enhanced drivability, faster turnarounds, increased productivity and greater revenue, ensuring consistent profitability for businesses. These tippers are a testament to the company’s dedication to incorporating cutting-edge technology, ensuring top-notch performance and prioritising safety throughout their operational lifespan.
Our product portfolio is periodically updated and any white space and emerging requirements are captured based on environment scans, surveys and existing customer insights captured in our system. Each identified new opportunity then goes through rigorous evaluation in terms of meeting market requirement and business case at each gateway from concept to launch.
Tata Motors range of trucks is distinguished by its promise of high productivity coupled with a low Total Cost of Ownership (TCO). Engineered with cutting-edge technology, these trucks deliver unparalleled performance without sacrificing safety. This exceptional performance is complemented by our suite of innovative value-added services. Our vehicles now boast cutting-edge features including cruise control, electronic stability control, electronic anti-fuel theft alerts, Gear Shift Advisor, Multi-mode fuel economy switch, Mode Shift Advisor, Hill Start Assist, unitised bearings and engine brake. These unique features reduce driver fatigue, improves comfort & convenience and productivity and enhance fuel efficiency; making operations more profitable for customers. Prioritising operator comfort, Tata Motors presents the luxurious Prima cabin and the versatile Signa cabin. These platforms are equipped with tilt and telescopic steering wheels, adjustable seating, optimal ergonomics and intuitive digital displays. The revamped Prima range introduces some of India’s foremost advanced active and passive safety features. Tata Motors not only underscores the safety of the driver, passengers, and cargo but also cements its position as a trailblazer in championing safer commercial vehicles. Additionally, Fleet Edge, Tata Motors’ connected vehicle platform, provides actionable insights in real-time, enabling better decision-making and improving operational efficiency. More than five lakh Tata commercial vehicles are now connected, which enables owners and fleet managers to take better decisions for enhancing operational efficiency, lowering logistics costs and improving profits.
Tata Motors’ commitment to quality and service is exemplified through its extensive service network, comprising over 2500+ touch points staffed by trained specialists and backed by Tata Genuine Parts. Key highlights of the Sampoorna Seva initiative include Tata Alert, which promises a rapid response time of 30 minutes and a reach time of 2 hours, as well as problem resolution within 24 hours for vehicles under warranty. Tata Zippy provides a repair time assurance program with problem resolution within 48 hours. Tata Guru boasts a network of over 50,000 trained technicians offering roadside and workshop assistance for repairs and services across the country.
Tata Motors stands as a testament to India’s growth and development. Our advanced range of commercial vehicles is not just a symbol of excellence but a testament to its commitment to safety, innovation and sustainability. As India moves forward, Tata Motors remains a driving force, guiding the nation toward a brighter, greener and more prosperous future. Tata Motors is optimistic about the tipper segment’s future. Given the Government’s reinforced emphasis on infrastructure enhancement, rural development and Atmanirbhar Bharat initiatives, we anticipate a notable surge in this sector in the forthcoming years.
Rajesh Kaul
Vice President & Business Head – Trucks, Tata Motors
