The risk factor which came up with Covid has influenced the buying patterns of the customers.

Sooraj Cherukat Senior Manager, Sales and Marketing, Hailstone How do you rate your company’s journey so far and what do you think are the major factors contributing to your success saga in the

The risk factor which came up with Covid has influenced the buying patterns of the customers.
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– Sooraj Cherukat

Senior Manager, Sales and Marketing, Hailstone

 

 

 

 

How do you rate your company’s journey so far and what do you think are the major factors contributing to your success saga in the construction equipment industry?

Hailstone recently completed two decades in serving this industry. We have come a long way from being a startup 20 years back to one of the leading OEM in construction industry specifically crushing and screening. The journey was wonderful and exciting which was due to the immense contributions from all our stake holders.

What has been the shift in buying patterns from the end-user segment?

The risk factor which came up with the Covid has influenced the buying patterns of the customers. Rather than small scale or very huge projects customers are now very focussed on mid-sized projects like 200 or 250 TPH. This helps in getting faster ROI. Also various new trends like AMC, FMC and other on contract rentals of the projects with third party also is being preferred now.

Tell us about the technological trends in your range of products?

More automation and IOT enabled machineries which helps in increasing availability of the machines and energy efficiency of the machines are the latest technological developments. In case of range we have machineries from 100 TPH to 500 TPH Capacity.

What differentiates your company from other competitive players in the construction equipment space?  

R&D Superiority and being first in the market to bring the latest trends and customer friendly updations differentiates us from all our competitive players.

What motivates you to participate at this Expo?

AA big spectrum of customers from all across the globe which includes customers from all aspects of business makes us feel this is the right place to showcase our strength and all specialities. More marketing, lead generation, sales, business development and branding can be achieved through the same.

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