Make in India program can help the construction equipment sector and its allied industries improve their technological status.

Sanjay Agarwal, Director, Filtrec Bharat Manufacturing

How do you see the government’s ‘Make in India’ program and mission motivating the industry to participate in it? How is this helping the construction equipment sector and its allied industries to improve its technological status and competitiveness in the global market?

The Make in India program can motivate the industry to participate through a favorable policy environment, investment opportunities, enhanced competitiveness, localization and self-sufficiency, skill development, and global exposure. These factors can incentivize the industry to actively engage in the program and contribute to the growth and development of domestic manufacturing. Overall, the Make in India program can help the construction equipment sector and its allied industries improve their technological status and competitiveness in the global market through technology transfer, R&D incentives, skill development, infrastructural development, export promotion, and localization of manufacturing. These initiatives can contribute to the growth and advancement of the industry, making it more competitive in the global arena.

Foreseeing the government’s strong commitment and stable sentiments in the market, how do you evaluate your company’s growth in the coming years?

We update our products regularly to keep up with changing market demands. Our research and development teams are always working on products that can be manufactured locally and that were previously imported at excessive rates and are now readily available in Indian marketplaces at reasonable pricing and with shorter delivery times.

What are your views on making India a global construction equipment manufacturing hub?

According to my view, the challenges that need to be addressed to make India a global construction equipment manufacturing hub, include infrastructure gaps, regulatory complexities, skill development, and technology upgradation. Continued efforts from the government, industry stakeholders, and other relevant actors will be required to overcome these challenges and capitalize on the potential to establish India as a global manufacturing hub for construction equipment.

Tell us about your export market in the filters sector and important initiatives to cater to the requirement of the International market?

Exporting hydraulic filters to international markets requires careful planning, compliance with international standards (PED, AD2000, EN13445, ASME & ISO standards), customization, innovation, efficient supply chain management, market intelligence, strategic partnerships, and excellent after-sales service. By taking these initiatives, we (Filtrec Bharat Manufacturing Pvt. Ltd.) cater to the requirements of the international market and establish a strong presence in the global filters sector.

What are your future strategies at a time when technological disruptions are rapidly defining businesses in the sector?

Filtrec Bharat will adapt to the change in the business landscape driven by technological disruptions to become a World Class Manufacturing Company. Embracing digitalization, automizing the current supply chain management processes, investing in research and development, focusing on customization, enhancing sustainability, fostering partnerships, upskilling the workforce, and maintaining a strong focus on quality and reliability are our strategies to succeed in the future.

Manufacturers are now under pressure to manufacture machines and components which are not only cost-effective but also comply with the emission norms. What are your views on it?

Manufacturers need to prioritize environmental sustainability, invest in innovation and technology, comply with regulations, and consider market demand and health and safety aspects to ensure a competitive edge and sustainable growth in the long run.

What are the challenges that you face and what are your suggestions to further ease a business-friendly climate?

As the demand for picking up due to several Government initiatives and growing public spending, we see a challenge in augmenting the Components. Supplies and quality level for all filter companies, here we decided to come up with our own Filtration Component Company for servicing all sorts of Filtration components requirements across Hydraulic, Diesel, and oil. This will give us control over consistent quality and enable us to support the sudden surge in market demand.

Here are a few suggestions to further ease a business-friendly climate:

Streamline Regulatory Processes, Enhance Access to Finance, and Foster Innovation and R&D. Implementing these suggestions can help create a more business-friendly environment in India, attracting investments, promoting entrepreneurship, and fostering economic growth. It would require collaborative efforts from the government, industry stakeholders, and other relevant actors to implement these measures effectively and continuously monitor and improve the business climate in the country.

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