Bridgestone India Introduces Contactless Tyre Servicing

Owing to rising safety concerns amidst consumers, the company introduces the contactless servicing solution. Bridgestone India announced the launch of Contactless Tyre Servicing platform called ‘Bridgestone Bookmyservice’, the platform enables customers to take an online appointment in a few clicks,

Bridgestone India Introduces Contactless Tyre Servicing
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Owing to rising safety concerns amidst consumers, the company introduces the contactless servicing solution.

Bridgestone India announced the launch of Contactless Tyre Servicing platform called ‘Bridgestone Bookmyservice’, the platform enables customers to take an online appointment in a few clicks, making them spend less time in outlets with these pre-planned visits. The planner will also allow Bridgestone channel partners to implement appropriate social distancing measures at the outlets, which are necessary in times of the COVID-19 pandemic.

With the country unlocking gradually, tyre servicing will be a need for many, due to the prolonged parking of vehicles. However, safety concerns may prevent customers from availing this necessary service, as they recommence the usage of their vehicles. Therefore, as an organization who prioritizes safety as a core value, Bridgestone India has developed this service, to ensure that the safety of its customers and partners is not compromised, while they purchase or service their tyre.

Online Booking can be made on https://www.bridgestonebookmy service.in with a few simple steps. While booking, stores in the vicinity of the customers will pop up, and they can select their preferred store accordingly. Once booked, customers will get SMS with booking details, store details, and location of the store.

“Safety is our core value, and it reflects in everything we do, be it our products, services or the way we do business. We are committed to serving our customers, and channel partners as their needs evolve. As the economy reopens, our customers would be more reliant on personal mobility, and therefore, this becomes an essential service for them. The safety of our consumers and channel partners is our top priority, and we aim to provide the right solutions, with the utmost ease. This initiative is true to our values as we enable our customers to avail our services in a safe environment” said Parag Satpute, Managing Director, Bridgestone India.

The COVID 19 situation continues to rise and therefore such initiatives which help the customers avail the necessary services while maintaining social distancing, are the need of the hour. Bridgestone has always been proactive when it comes to the measures essential for the safety of its customers, employees, business partners and communities.

“As the lockdown norms have been eased in many areas and vehicles are back on the roads, customers need tyre servicing and/or replacements. Contactless servicing ensures minimum waiting and a sanitized environment at the Bridgestone outlets. Bookmyservice not only enables the customers to plan their visits but also helps our dealer partners maintain social distancing norms in their outlets- ensuring safety for everyone.’ said Rajarshi Moitra Executive Officer, Consumer Business, Bridgestone India.

As this initiative will be promoted using digital platforms, the dealers will be at an advantage as they can now service the customers while adhering to safety guidelines.

Safety has been a core value for Bridgestone, and this value reflects in not just our offerings but also in the way we do business. In the current times, consumers’ safety concerns are on the rise, and as a responsible brand, it is up to us to provide them right solutions to avail necessary services. BridgestoneBookmyservice not only helps the consumers plan their visits but also enables our channel partners to maintain social distancing norms in the outlets.

This platform is also one of the prime examples of how digital has started to shape up the future of consumer behaviour.

 

 

 

– Parag Satpute,
Managing Director, Bridgestone India

 

 

 

One aspect that the current situation has clearly substantiated is that going forward Digital is going to be the major link between Brands and consumers. Bridgestone has successfully leveraged the digital power in addressing Safety concerns of both our consumers and channel partners. Bridgestone Bookmyservice offering not only addresses this but also provides a contactless solution to customers tyre issues in a sanitized environment.

 

 

 

– Rajarshi Moitra, Executive Officer,
Consumer Business, Bridgestone India.

 

 

 

 

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